Lima: just one more picture

As the evening approached, we found ourselves searching an outdoor mall for a CD store, only to find that pirating had driven it out of business. As my companion took a restroom break, I noticed this store, selling nothing but a certain line of footwear called "Elévate shoes". It was too amusing not to inconspicuously snap a photo. The slogan on this poster reads: "El secreto de tu éxito puede estar justo debajo de tus pies" (The secret of your success could be right under your feet!) It seems, if you are male and you purchase and wear these platform shoes, not only will you look taller and cooler, you will also get that promotion at work and beautiful women will flock toward you. The funniest thing was, on the outside of the store there were other ads featuring a man and a woman, in a sensual embrace and obviously naked, with a quip something to the effect of "porque ella los prefiere altos" (because she likes them tall). Are we supposed to assume that that guy is wearing Elévate shoes even though the rest of his clothing has been stripped off? Maybe I am being over-analytical, maybe I just revel in and seek out absurdity; whatever the case, I hope somebody else finds it amusing.